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5 Simple Things You Can Do to Attract More Clients
By Dr. Laureen Wishom
Rated "G" by the Author.
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edited: Thursday, August 03, 2006
Posted: Thursday, August 03, 2006
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A list of 5 Simple Things You Can Do to Attract More Clients for your Business
5 Simple Things You Can Do to Attract More Clients
When you are a business owner, the only game in town for you is to keep clients coming through the door. Below are five great ways to keep clients coming in:
1. Think about the lifetime value of your clients. When they are first introduced to you they are buying into a relationship with you. They are not buying your products or services. It is now up to you to nurture that relationship.
If you treat your clients right and make them feel like family, your clients will come back to buy more and buy more often. In today’s cold and impersonal business world, be the one that treats clients like family.
2. Find a way to build a recurring payment plan around your business. If you have a one-time purchase it’s great but what could you offer to your clients to have them come back more often? Could you do an upgrade or re-design once a year?
Rather than waiting for clients to come in… offer them a reminder service and a monthly enticement to come back in. If possible, bill your clients monthly, quarterly or yearly. Studies show that up to 50% of your clients will take this option. Think about it, what would this add to your bottom line?
3. Use risk reversal in your offer. Make it so your clients come out so far ahead by dealing with you they would be silly not to. Even if they decide that your product or service is not for them and they return it - they will still come out of the deal with the refund and many bonuses that they never had before dealing with you. It is a fact that the stronger the risk reversal and the longer the guarantee, the fewer number of returns and complaints.
4. What crazy stunts could you do to get free media publicity? What type of outrageous challenges could you offer to the public (i.e. give me 30 days and we will change your life, your business, your appearance etc…)
Get the Guinness Book of World Records and find something that is remotely related to your business and design a new record you are going to create. I promise you the media will love it.
5. Think differently, be different, make sure people notice you are different, and you will be very profitable.
To your great success!
© 2006 All rights reserved
Dr. Laureen
The Executive Business Strategist & Non Profit Expert
Masterpiece Solutions LLC
http://www.masterpiecesolutions.biz
Email: drlaureen.drlaureen.com
(281) 584-0348 Phone
(281) 584-0355 Fax
(888) 813-5583 Toll Free
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