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Matthew Peterson

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Member Since: Nov, 2007

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$100,000 Marketing Budget for Paraworld Zero
Friday, November 16, 2007  12:52:00 PM

by Matthew Peterson



Young Adult/Teen
Blue Works (an imprint of Windstorm Creative) will release Matthew Peterson''s debut novel January 2008 with a marketing budget over $100,000. Promotions include print, radio, TV, and Internet.

We're giving away thousands of free audiobooks to jumpstart the sales of Paraworld Zero. With our $100,000 marketing budget, we've already secured prime advertising spots in the top fantasy and science fiction magazines, including publications for schools and libraries. Dozens of high-traffic websites, blogs and newsletters will announce the promotion. If you work at a library or at a bookstore, you're bound to see our ads in Publishers Weekly, School Library Journal, VOYA, The Bloomsbury Review, Foreword, Reading Teacher, JAAL, Poets and Writers, etc.

Matthew Peterson has been invited to be interviewed on NBC (channel 12 KPNX in Phoenix). He will also be a guest blogger and featured author on several websites in Dec, Jan, and Feb.

In 2008, a news article centered on Matthew Peterson's book, Paraworld Zero, life and writing will be published by an estimated 75 to 100 newspapers with an expected readership to be in the millions.

Planned Television Arts is scheduling 18 morning radio interviews for Matthew on January 14, 2008. We anticipate an audience between 3 to 10 million listeners. Matthew has many hours of acting and teaching experience.

We're mailing out 20,000 full-color flyers and 35,000 bookmarks to bookstores, schools and libraries. Please post the flyers in January and order your books early!

Matthew will have a private booth (#5741) at the 2008 BookExpo America in Los Angeles. He is also participating in several conventions including WorldCon, Nebulas, CopperCon, TusCon and the World Fantasy Convention.

If you'd like for Matthew to visit (or speak on the phone) to your school, library, club or bookstore, please contact him directly at 888-376-8693, #1. He is very comfortable in front of audiences. Matthew lives in Arizona, but he will be in Salt Lake City, Dec 22 - 29 and San Diego, Feb 4 - 9.

Many subsidiary rights, including foreign, hardback, mass market, movie, audio, and electronic, are still available. Please contact Matthew directly about this. Although he shares these rights with Windstorm Creative, he will end up with a higher percentage of the profits if you go through him.


  
Free Paraworld Zero audiobook

 More News about Matthew Peterson
Paraworld Zero Gets Its Fifth Award (Moonbeam Children’s Book Awards) - 10/24/2008 10:49:00 AM

Moonbeam Childrens Book Awards Semi-Finalist - 10/10/2008 12:17:00 PM

Paraworld Zero on the Sony Reader (eBook) - 10/8/2008 9:22:00 AM

World Fantasy Convention Interview - 9/22/2008 7:43:00 AM

The Paraworld Zero Audiobook with 100 Character Voices - 9/10/2008 12:57:00 PM

Honorable Mention at the Hollywood Book Festival! - 7/15/2008 1:55:00 PM

Dropped my publisher, Sony Reader, Audiobook, NY - 7/10/2008 3:25:00 PM

Paraworld Zero gets another Honorable Mention, Sony eBook Reader, Audiobook - 6/23/2008 8:18:00 AM

School and Library Presentations - 6/16/2008 7:27:00 AM

Paraworld Zero is a finalist in the Next Generation Indie Book Awards! - 6/14/2008 12:56:00 PM

Letting Go published by Haruah - 6/13/2008 10:27:00 AM

BookExpo America Attracts Bestselling Author, Matthew Peterson - 5/7/2008 8:57:00 AM

Los Angeles Times Festival of Books - 4/21/2008 10:48:00 AM

An Author's Opinion of the Harry Potter Lexicon - 4/16/2008 11:22:00 AM

10 Things You Might Not Know About Me - 4/7/2008 8:34:00 PM

500 Eager Young Readers and Lots of Reviews - 2/22/2008 2:29:00 PM

Book Signings, Tours and TV/Radio Interviews - 1/28/2008 10:53:00 AM

NBC talks about Paraworld Zero - 1/19/2008 12:04:00 PM

The Magic of Harry Potter with the Action of Star Wars - 1/16/2008 9:57:00 AM

New Book Trailer for Paraworld Zero! - 1/14/2008 11:01:00 PM

My niece won the $2,500 Spiderwick Chronicles contest! - 1/12/2008 10:04:00 AM

Yearning to Jump has been published by TeenAge - 1/10/2008 3:46:00 PM

Haruah wants to publish Letting Go - 1/5/2008 6:37:00 PM

Teens will be Reading The Golden Compass and Paraworld Zero this Holiday - 12/7/2007 3:13:00 AM









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